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While I can’t say that I’m an expert product creator, I can tell you what I’ve learned from creating my first membership product.
I still have not completed the product 100% but I would say that it is 95% completed.
I’m just waiting for the graphic designer to send me back the graphics for the WSO page and then I can get the sales page on my site set up, as well as the other pages I need.
Once I get those set up, I will quickly create the sales funnel. Then it’s time to test the sales funnel and make sure that everything works properly.
So now that I’ve gotten 95% of my product created, I wanted to share with you what I’ve learned by working my a** off and doing a lot of my own work.
I decided not to outsource a lot of my product, because I wanted to learn how to do it myself.
Besides if you’ve ever taken a look at the outsourcing fees, then you know that it can be extremely expensive.
As I mentioned, this is my first real product that I’ve created and am getting ready to do a product launch on the Warrior Forum.
10 Things I’ve Learned From Creating My Own Product
An Idea: Everything begins with an idea. You may have an idea right now brewing in your mind. Once you have an idea, it’s time to find out if there is a demand for it or not.
There are several niches and sub-niches that you can create products in. Take the time to do some due diligence to make sure that there is a demand for the product you’re creating.
If you see several other products in the same niche, that’s always a good sign. If you enter a niche where there are no products…chances are you will have a hard time convincing people they need your product.
A Problem: By now you realize that many people who run their internet marketing business have several issues. If you can solve their problem and provide them with an easy method that they can begin using.
There is absolutely no reason why you should not have success with your product.
Time Management: As you may know, I am currently a full-time student and have been working on my first membership site. Many people make excuses that they can’t fit their internet marketing business into their everyday activities.
It’s been extremely difficult going to school, doing research papers, taking care of everyday life things while finding the time to work online.
There have been several days that I’ve had to wake up at 4:00 a.m. just to get things done. If you want to achieve something, it does not matter how much time you have. As long as you are willing to make sacrifices, there is no reason why you can’t accomplish what you want to.
Staying Focused: One of the things that I’ve noticed is that it’s easy to get side tracked. We all know that there are new shiny objects that appear on the internet.
I’ve realized that I’ve had the most success when I put my head down and get to work. Stay away from those shiny objects that promise to make you money overnight.
We all know that it takes hard work to succeed online. Don’t get side tracked and forget about working on your product each and everyday.
Education: If you are trying to build a business online, then it’s vital that you invest in your business. Many people will tell you that they did not experience success until they invested in an online mentor.
I know that this is true for me. I broke down and invested in my first real coaching program this past May. I can’t even begin to explain to you how great it is to have someone I can talk to on the next step I need to take.
Sure you can create your own product without getting a coach. But I’ve realized that learning from someone who has had the success you desire is the quickest way to your success.
Patience: There have been several days that I’ve wanted to rush something in my product, just in hopes of getting it completed.
If you decide to do a lot of your own work, then you will realize that some parts will definitely take a lot longer than others. The part that seemed to take me extremely long was the copywriting.
I highly recommend that you outsource this part if you don’t know how to do your own copy. I was fortunate to have a coach to help me with my copy. I still don’t know how well it will convert…only time will tell.
Mind Map: One of the things that I didn’t do when I started my product creation is creating a mind map of how I wanted my product set up.
Don’t make the same mistake that I made when I got started. I did everything from my mind. I knew what I wanted my membership to look like, but I think it would’ve been easier to create a mind map from the get go.
There are so many different mind map products you can use, the one that comes to my mind is Free Mind and the best part is that it won’t cost you a penny.
Expenses: I don’t care what type of product you’re creating, there are going to be some costs for your product creation.
Most of us don’t want to spend a lot of money on our first product, after all we really don’t know how well it will convert and make sales.
Will you actually make your money back?
You can’t really look at it like that. Every product that you create, you have to think of it as an investment. Sure you don’t want to create a bunch of products that no one wants.
This is the reason that you want to take the time to do your research to find out if there is a demand for the product you’re getting ready to create.
Unfortunately if you are a product creator, you will need to invest in certain products that will make life easier. If you are selling digital products online, you need a method that will allow the buyer to access their products.
I chose to use Digital Access Pass to set up my membership site. There are several other membership scripts and plugins you can use.
Sure you may not be building a membership site, but you still need to consider other things that will make life easier for both you and your potential clients.
If you create an ebook and need a way to deliver your product, I would highly recommend you invest in DLGuard. It’s a great way to deliver to your client, the best part is that you can set the link to expire at a certain time.
This means that they will not be able to share the download link with anyone who did not invest in it.
The best part about investing in your business, is that most of the products that you need to purchase, you will only have to purchase one time.
This means that for your next product and every product created after that, you won’t have to worry about having to buy all these themes, plugins or membership scripts ever again.
I don’t even want to think about how much I’ve spent on creating my own product.
The great thing about creating info products, is that you don’t have to spend a lot to get your first product created, but you better be ready to invest a little bit into your product creation.
Hard Work: We all know that blogging or trying to make money online is hard work. I’ve realized that creating my first membership site is the hardest work I’ve ever done.
There have been several days that I have not wanted to do anything online. Yet, I get up and make myself do it anyway.
You have no one to blame and if you want to get a product created, then you are going to have to roll up your sleeves and quit making excuses.
Branding: Okay you know the importance of building a brand and letting people get to know you. Yet so many of internet marketers tend to want to hide behind pen names.
I know because I was one of those internet marketers who had several different pen names.
Today however, I am actually putting myself out there no matter what. I want people to know the real me, after all it’s important to remember that people will only buy from people they trust.
So stop hiding behind those pen names, especially if you are thinking about becoming a product creator.
You May Learn Different Things That I Did
As I mentioned above, my product is still only 95% completed. I know that I will still learn a lot more.
However, this is what I’ve learned since I started working on my product five months ago. Yes I know what you’re thinking.
You’ve been working on your product for five months?
Yes I let the little voices in my head get the best of me a while back. So I walked away from my product and started working on other things.
The voices kept telling shouting…”what makes you good enough to put out a product?”
Believe me if you have something that you’re good at or passionate about. Then you shouldn’t let anything stop you from creating a product.
So do I believe that creating your own product is worth it?
Absolutely, I would do it again. Of course I still don’t have the stats of how profitable my first real product launch will be. But I will keep you updated along the way and share everything with you.
Time To Share
Have you created your own product? What did you learn from your experience?
Would you recommend others to create their own product and if so why do you feel people should become info product creators?
Journey To Full-Time Income